SAN FRANCISCO--April 10, 2008—Zipidee, the Internet’s fastest growing digital media marketplace, announced today that it has expanded its scope of digital products to include eBooks. The announcement coincides with eBay’s recent decision to halt fixed price listings for digital goods, paving the way for eBook publishers, as well as sellers of digital video and audio files, to migrate their content to Zipidee.
“From its inception, Zipidee has embodied an open marketplace where video and audio creators have complete freedom to sell their digital products, at whatever price they choose, and in any category they want. Now we’re extending the same opportunity to eBook publishers,” said Henry Wong, Zipidee CEO. “eBay’s recent decision to de-list digital sellers from its auction and fixed price listings has created a huge opportunity for us.”
Although eBay still allows digital sellers to list in its Classified Ads section, this option costs $9.95 per listing per month, making it an uneconomical alternative for people with numerous products to sell. In addition, digital products in eBay’s Classified Ad listings will be buried deep in eBay’s categorization structure, thus making the discovery of digital products less likely while shopping.
“eBay’s decision to only list digital goods in the obscure Classified Ads is akin to hiding a needle in a haystack. This will dramatically reduce the monetization of sellers’ digital goods,” adds Henry Wong, Zipidee CEO.
In contrast, the Zipidee marketplace offers sellers the freedom to list their digital goods in more than 100 categories. Sellers may select the category they feel is most appropriate for their content, so that it is easily found by shoppers in the marketplace. Zipidee is waiving listing fees for a limited time, allowing content producers to access a broad audience for their goods without upfront costs.
Zipidee provides digital content owners with a turnkey platform to create their unique online storefronts. The platform offers sellers marketing tools to promote their content, detailed reporting of all financial transactions, and the flexibility to set their own prices.
Since its launch last fall, Zipidee has grown to be the largest online marketplace for instructional, educational, and special interest digital content. With over 10,000 titles, they offer a broad range of content in more than 100 categories, including education, self-help, action sports, anime, health and fitness, and martial arts.
To upload your digital goods for sale, visit http://www.zipidee.com.
About Zipidee
Zipidee powers the Internet’s largest digital marketplace for instructional, educational, entertainment, health and fitness, sports, and special interest content through its destination marketplace Zipidee.com and also through its Content On-Demand Widgets®. Zipidee’s Content On-Demand Widgets® are fully transactional, handling the preview, purchase, and fulfillment of digital content. Each widget has an embeddable code that can be copied and pasted into any web environment for viral distribution. Our platform provides the tools for media owners, from aspiring media moguls to large media companies, to market and sell digital products, including video, audio (books and music), eBooks, mobile content, and more, by publishing and creating customized Content On-Demand Widgets®. Zipidee has a rapidly expanding seller network of more than 1000 content producers and distributors and over 150,000 repeat customers. The Zipidee platform receives over 500,000 visitors per month, browsing through more than 1.5 million pages of digital goods for sale. By giving sellers the freedom to choose how they distribute their digi-goods, from business model to price point, Zipidee allows buyers and sellers to rule and transact in an open and distributed marketplace. Zipidee is a privately held San Francisco-based company and is venture-backed by leading investors. For additional information on the Zipidee marketplace, please visit www.zipidee.com, www.totalvid.com, and www.videowaza.com.
Copyright © 2008 Zipidee, Inc. All Rights Reserved. 540 Howard St. Suite 203, San Francisco, CA 94105. All trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.
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